You’ve launched your new business, done a bang-up job on your website, and even achieved some ranking on Google so that business is now starting to come to you. What is the next step to growth? Don’t answer your phone.

Solopreneurs and business leaders who directly answer their incoming calls, rather than routing them through a virtual assistant and even using a live receptionist service, often impede rather than help their business. Mistakes, oversights, and lost opportunities occur when you elect to answer your own phone.

(more…)